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GSMA Introduces the NFC Experience for Mobile World Congress

The GSMA today announced the NFC Experience at Mobile World Congress, an interactive experience through which exhibitors, vendors, and attendees use mobile Near Field Communication (NFC) technology to exchange information and conduct transactions.

GSMA Shines Spotlight on Mobile Advertising at GSMA Mobile World Congress 2011

The GSMA today announced the details of its Mobile Ad Forum conference programme at the 2011 Mobile World Congress, which will be held 14-17 February, 2011 in Barcelona. This “event within an event” addresses the unique requirements of brand and services marketers, advertising agencies, mobile operators and others in the mobile advertising value chain.

GSMA Announces Additional Keynote Speakers For Mobile World Congress 2011

The GSMA today announced that the CEOs of Intel, Microsoft, Nokia, NTT DoCoMo, RIM, SoftBank and Yahoo! will be making keynote speeches at Mobile World Congress, which will be held 14-17 February, 2011 in Barcelona. The GSMA also provided further details on its conference programme and announced new ADCs as part of its App Planet event at Mobile World Congress.

Turkcell to bring Nokia Messaging to consumers in Turkey

Turkcell and Nokia announced today that they will bring Nokia Messaging, Nokia’s consumer messaging service, to Turkcell customers in Turkey. This agreement builds on the Memorandum of Understanding that the companies signed in 2009 for marketing Ovi services.